Preservación digital

Eva Peron (1919-1952) was the First Lady of Argentina from 1946 until her death in 1952. Often referred to as "Evita," she was never an officially elected political figure, but by her husband's second term as President, she had become the most powerful woman in the history of her nation. By the 1960s, Evita was an international pop-culture icon; in the 1970s, Andrew Lloyd Webber and Tim Rice wrote the blockbuster musical Evita about her; and in the mid-90s, the musical was adapted to a movie starring Madonna. This small, chunky paperback features all manner of vintage graphic treatments from...

Este libro de investigación presenta capítulos que analizan el desarrollo y el fortalecimiento de las organizaciones para hacerse cada vez más competitivas frente a las oportunidades de nuevos modelos de negocios en contextos glocales. Entre los temas presentados se abordan soluciones a problemáticas inherentes a la calidad de vida, la productividad, la competitividad y el desarrollo sostenible de las organizaciones, mediante la innovación, el marketing, la formación y el talento humano, entre otros

This book examines the resources that speakers employ when building conversations. These resources contribute to overall coherence and cohesion, which speakers create and maintain interactively as they build on each other s contributions. The study is cross-linguistic, drawing on parallel corpora of task-oriented dialogues between dyads of native speakers of English and Spanish. The framework of the investigation is the analysis of speech genres and their staging; the analysis shows that each stage in the dialogues exhibits different thematic, rhetorical, and cohesive relations. The main...

En este nuevo libro Julio Franco Corzo, autor del best seller Diseño de Políticas Públicas, nos presenta lecciones valiosas para evitar el despilfarro de miles de millones de pesos, al proporcionar ejemplos de proyectos públicos de infraestructura fallida. Sin referir a actores políticos y haciendo hincapié en el proceso de toma de decisiones, emite recomendaciones para prevenir la propagación de elefantes blancos. El autor responde tres preguntas fundamentales: ¿Qué factores detonan errores colosales en obras de infraestructura en México? ¿Qué lecciones podemos aprender de estos...